Konsument
Konsument is a new shopping platform that shares the dealer commission for each online purchase with the consumers.
We got commissioned to create the new company's holistic Brand Identity (Corporate Design and the UI + UX design of the online platform etc. ) and Brand Communication.
Before the design process started we were involved in the Brand Strategy process with Sasserath Munzinger Plus and developed the German claim "Ich sammle Geld." (German for „I collect money.“). After finishing the Brand Identity a core communicational idea got established and a series of three different commercials got rolled out. They each showed people in their private surroundings collecting something ridiculous as a hobby (a very German thing) ending with the Konsument testimonial pointing out that there is something smarter to collect: money.
- Konsument
- Animated Videos (2D/3D)
- App / Website Development
- Art Directions
- Audio Design
- Claming
- Copywriting
- Corporate Design
- Corporate Language
- Illustrations
- Print Productions
- Photo and Film Productions
- UX/UI Design
- Website Design
- Advertising
- TV Commercials
- It`s Us Media
- Sasserath Munzinger Plus
Amazing people, amazing work, amazing results. If you need someone to get shit done – Team Wiesner should be your first choice.
Sven Massanneck
CMO / Konsument
Credits
Creative Direction: Carsten Schmitz, Felix Wiesner
Head of Design: Carsten Schmitz
Project Management: Felix Wiesner
Account Management: Felix Wiesner
Director: Jan Rasmus Voss
Film Production: It's Us Media
